Want to future-proof your business? Stop thinking like a CEO and start thinking like a preschooler.
In a recent interview, innovation expert Professor Rory McDonald shares his surprising take on how established companies can reinvent themselves. He argues that the key to avoiding the “innovator’s dilemma” isn’t just about adopting new tech like AI, but about fundamentally changing how you see the world.
Key takeaways from the article:
- Rethink Competition: Instead of just trying to beat rivals, learn to treat them as “stepping stones”—borrowing what works to speed up your own progress.
- Embrace the Unknowable: Data is great for getting better at what you already do, but breakthrough innovation often comes from qualitative insights and a healthy dose of skepticism.
- Learn from Preschoolers: The “parallel play” of young children can teach us a lot about how startups and corporate innovators experiment and learn from each other in new markets.
McDonald urges leaders to use their existing strengths to their advantage, not as a constraint. The big question is, “How do you continue to get better at what you already do while reinventing yourself for the future?”
Read the full article to learn how to see the world as a startup (and a preschooler) does. https://www.strategy-business.com/article/See-the-world-as-a-startup-does?utm_source=itw&utm_medium=NL20250812&utm_campaign=resp
#Innovation #BusinessStrategy #Leadership #Startups #CorporateInnovation
Elevarse Performance Consulting 
Leave a comment